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3 Simple tips for thwarting cybercriminals

Advances in technology have made life easier but have also enabled cybercriminals to improve their techniques. This can be a big blow to small-business owners who often take data security for granted. To keep your business safe, follow these simple tips. Cover your webcam If Facebook founder Mark Zuckerberg, former FBI Director James Comey, and […]

Why You’re Not Rich Yet

Recently, Petra Coach presented a webinar, Why You Aren’t Rich Yet, with David Waddell and Teresa Bailey of Waddell & Associates. The webinar is aimed at helping entrepreneurs identify key biases that may be preventing them from maximizing their net worth and also shows them how they can change things to actually make a substantial profit.

Streamline your eCommerce business with a cloud-based OMS

If you’re looking for ways to optimize your eCommerce business’s operations, you should definitely consider deploying a cloud-based order management system (OMS). This article will help you learn more about the business benefits of an OMS. First off, we need to clarify that an inventory management system is not the same as an order management […]

These 5 types of hackers are a threat to SMBs

Malicious hackers are motivated by different things. Some do it for fun, some want money, and others just want to end your business. Getting to know how they behave and what drives them informs how you must defend your organization against them. Script kiddies In terms of skill, script kiddies (or skids, for short) are […]

What to look for when buying a business projector

When it comes to business presentations, using a projector is one of the most effective ways to make an impact on your audience. Bright and vibrant projections allow you to deliver your message to your audience while keeping them engaged and entertained. However, there are myriad business projectors on the market. If you’re unsure about […]

How To Build A Forward-Thinking Customer Culture In Your Small Business

How well do you know your customers and clients? If you want to deliver a stellar customer experience and have a forward-thinking customer culture within your organization, you need to know your customers. What makes them tick? What do they love? Why do they make the decisions they make?

More than that, you need to go after the customers who make the most sense to your business.