Keeping track of your business online is like tracking a teenager who just got a paycheck from his new job, yes, nearly impossible. Google has your back.
Google Alerts allow you to monitor online when your name, business or competitor is mentioned on the web. It allows you to monitor the web for any number of topics you’d like related to your business. You can even customize it however you would like. If you find that a keyword isn’t relevant to you anymore, you can change or delete it. You can also choose how often you want to receive emails and tweak the settings so you can receive the same alert across multiple email accounts if you want.
A major benefit to using Google Alerts is that you can easily keep track of your business without having to search through tons of unwanted search results. You can use this tool to filter and read through your reviews and reviews of your competitors. This will allow you to stay ahead of them and know where to improve your business so that you are always striving to succeed in every aspect of your business.